Project Objective
The client needed content for their new Kanken releases including product photography and a few lifestyles to be use in the USA e-commerce market.
Project Challenge
To manage the high volume of images needed to be created I crafted a workflow that allowed us to use one base set that could accurately be recolored by capturing a swatch of each color way.
Results
Over 430 high quality images were created for this project.
Team:
Robert Robbins - Art Director
Josue Diaz - Lifestyle/Product Photographer
Tyler Clay - Photographer
Kalah Allen - Production Designer/Retoucher
Ellie Chatman - Copywriter/Props/Set Design
Brandon Kays - Project Manager
Role: Pre-production, Photography, color swatch capture, lighting schematics/design, Post Production, workflow, photo retouching, photo editing